Has Instagram got you stuck in a doom scroll? Do you feel like everything is surface-level and doesn’t truly mean anything? We think social media is broken. We want to change that.
In the grand scheme of things, all those likes don’t translate into meaningful impact -, posts disappear in the sea of content, and what happened? Nothing. Here’s where we come in. Posts these days are just ways to show off, give updates, or fill a feed. Instead, let's feed a better future through our feed. We want to empower social media users and give their voices a financial standing. And here’s the fun part, you as the poster, won’t pay a penny. We’re here to shake up your social media and make a real, positive impact on people’s lives.
The way it works is we match a sponsor and a non-profit, then create a campaign with specific hashtags so we can track the progress and donations. That’s right - your post = a real donation. For a period of time, people can join the campaign by posting a photo or reel related to the campaign prompt, and when using the hashtags, we can then track the progress. Each post made is verified, traceable, and makes a real donation. You may be skeptical, but it works! If you want to learn more about our pilot campaigns, head to our blog!
Now, our timing is intentional because Happy Earth Day! We love our planet Earth and the people on it, and you should too. She breathes life into our very beings; we wouldn’t be here without the clean air and water she provides, the soil we grow food in, and the atmosphere keeping us safe. Don’t you think she deserves some love from us? We want to stand as a new beacon of hope and community that brings fundraising, event marketing, and real impact to the wider world. We want participation to become multi-faceted, online and in-person, creating real movement with real proof.
And we want you! Help us help others. It's as easy: post it. Tag it. Impact it! Time is money, use yours for some good today.
Help us build a community of passionate impact-makers who care about our people and the planet.
POP doesn’t spam. This is our monthly update on all things using social media for social good.
